Pharmaceutical - Tailored Solution for Pharma API manufacturers
This case study explores the challenges faced by a prominent manufacturer of Active Pharmaceutical Ingredients (APIs).
The company boasts an extensive
product portfolio, exceeding 400 SKUs, and caters to some of the most renowned pharmaceutical names within the country.
• Prominent Pharma API manufacturer
• Located in Pune, Maharashtra, INDIA
• Wide variety of products
Despite its established position, the company faced limitations due to an outdated website.
The platform lacked functionalities crucial for showcasing their product range and effectively interacting with customers.
• Limited Online Presence: Outdated website hindered online visibility.
• No Product Showcase: Inability to display APIs and their details.
• Inefficient Communication: Repetitive manual process for handling client inquiries.
• Cumbersome Ordering Process: No online quote request system.
• Limited Customer Interaction: Manual email handling slowed down communication.
To address the client's challenges, we implemented a comprehensive solution that transformed their online presence and streamlined communication processes.
• Informative Website: A user-friendly website was developed to showcase company
information and present the entire product range.
• Intuitive Backend Management: A web-based admin panel was created for efficient product data management.
• Streamlined Enquiry System: An "Enquiry" button was integrated on each product page, allowing customers to request quotes directly.
• Improved Search Functionality: Filters and search options were implemented for easy product navigation.
• Enhanced Communication: Automated quote request system simplified communication and inquiry handling.
• Increased customer inquiries: Improved accessibility and clarity led to a significant rise in inquiries.
• Enhanced customer engagement: Clients can easily access product information, fostering better connections.
• Streamlined communication: Direct inquiries are routed through a centralized system, optimizing response times.
• Modernized operations: The digital platform promotes transparency and usability, creating a more efficient business environment.
• PHP CodeIgniter: A proven framework for secure and maintainable web development.
• JavaScript: Interactive features and user-friendly interface.
• Cloudways: Reliable and scalable cloud hosting.
